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A medical device manufacturer wanted a better way for customers to request quotes for customized equipment purchases, not a generic contact form.
Standard Imaging’s website was rife with valuable content, but failing to produce a satisfactory number of inbound leads. With the company's help, we simplified the site structure, increased the visibility of webinars and key sales collateral, and designed new product pages to offer clearer, more prominent calls-to-action.
As part of the website redesign, we developed a “Rep Finder” to connect visitors directly to the sales representative who could help them most. We added custom workflow features to the CMS for easier approval routing, and we developed a streamlined, multi-product quote request system. On the whole, the new website design resulted in a 58% increase in quote volume.
A medical device manufacturer wanted a better way for customers to request quotes for customized equipment purchases, not a generic contact form.
Andy Simon, Product ManagerMatt was highly adept in converting our wishes into a web presence that is well-received and easily navigated by our customers. I highly recommend Astuteo as a company that delivers what they promise.”
Just have questions? Email Matt Everson