Primex Wireless

Hospitals, schools, and workplaces stay on-time with Primex Wireless synchronized clocks and monitoring systems. Our challenge was to help the company sell multiple product lines across a variety of industries at the same time, without having to sacrifice one opportunity for another.

Primex Wireless Website Redesign

A Website Optimized for Lead Generation

Our work started with an ExpressionEngine upgrade and eventually led to a complete website redesign three years later. From there, our partnership was focused on optimizing for lead generation. We cut cost-per-conversion by 75% in Google AdWords, increased mobile leads by nearly 2,000%, and took Primex to the front page of organic search in nearly every relevant category of the business.

Blog feature photos primex website design

Primex Website Redesign

Astuteo migrated the Primex website from ExpressionEngine to Craft CMS, redesigning it from top to bottom in the process.

Blog feature photos primex clocks

CSS-Animated Synchronized Clocks

Primex is in the business of synchronized time, so we turned a clocks photo on their homepage into an animation in sync with system time.

Blog feature photos primex mobile nav

Mobile Navigation Redesign

Mobile website visitors were not converting well for Primex. The problem was boiled down to navigation differences, with mobile lacking calls-to-action.

Scope of Work

  • Website Design
  • Web Development
  • Craft™ CMS
  • Search Engine Optimization
  • Google AdWords Management
  • Google Analytics Consulting
  • Act-On™ Marketing Automation
  • Monthly Reporting

Matt has taken the time to understand our business and then translate our web objectives into first-class solutions. He delivers above and beyond what we ask for every time. I highly recommend Astuteo.”

Request a Quote

Just have questions? Email Matt Everson