Astuteo client record

Record as of: 2026-09-20

Timeline

• 2005: Print and web design
• 2008: Web design and development only
• 2014: Industrial and manufacturing web design and development

Scope of this view

Showing 18 of 71 clients. Filter: testimonials=yes. Unfiltered record: https://www.astuteo.com/data/clients

Aggregates

Counts are over the clients shown in this view. Each client is counted once. Child-industry counts are subsets of their parent. Endings by reason sum to the concluded count.

How to filter this record

Add query parameters to https://www.astuteo.com/data/clients (or https://www.astuteo.com/data/clients.md for markdown). One value per parameter; parameters combine as AND. Unknown values return zero clients.

• industry: manufacturing-industrial, commercial-equipment, contractors-trades, electrical-equipment-electronics, industrial-components, industrial-machinery, industrial-supply, medical-devices, power-systems, robotics-automation, technology, finance-insurance, professional-services, media-publishing, nonprofit-education, healthcare, hospitality-retail. A parent industry (manufacturing-industrial, technology, finance-insurance, professional-services, media-publishing, nonprofit-education, healthcare, hospitality-retail) includes its child industries.
• status: active, concluded
• era: 2005-2007, 2008-2013, 2014-onward
• client: a client slug, printed as the Record URL in each block below
• testimonials: yes (only clients with at least one testimonial)

Examples: https://www.astuteo.com/data/clients?industry=manufacturing-industrial and https://www.astuteo.com/data/clients?status=active&era=2014-onward

Clients

Adept Insurance Group

• Descriptor: Independent insurance brokerage
• Industry: Finance & Insurance
• Start: 2009-10-30
• End: 2010-03-16
• Status: Ended (concluded)
• End reason: Project Completed
• Notes: Astuteo was hired for a logo design and website consulting.
• Testimonials:
  • "I've hired Matt to do a few projects for my company and the results have been outstanding.  I would recommend Matt to anyone." — Ben Brindley, Owner (2010-01-14) Source
• Record URL: https://www.astuteo.com/data/clients?client=adept-insurance-group

Avtex Solutions

• Descriptor: Customer experience consultancy
• Industry: Professional Services
• Start: 2019-06-18
• End: 2021-04-08
• Status: Ended (concluded)
• End reason: Was Acquired
• Notes: Avtex Solutions was acquired by TTEC on April 8, 2021. Astuteo continued the relationship with the newly formed organization, TTEC Digital.
• Testimonials:
  • "As a 3+ year customer of Astuteo, I can say that Matt and Dustin provide absolutely top notch web design and development services, excellent client communication, and quick action to resolve any issues. If you're looking for a shop specializing in Craft CMS, Astuteo is the best I've worked with, and I would 100% give them my business again. They are dedicated, talented, and charge fair prices for outstanding services – what more can you ask?" — Joseph Anderson, Creative Brand Director (2025-05-02) Source
• Record URL: https://www.astuteo.com/data/clients?client=avtex-solutions

Broadjam

• Descriptor: Independent music distribution and licensing platform
• Industry: Technology
• Start: 2008-01-11
• End: 2008-03-02
• Status: Ended (concluded)
• End reason: Project Completed
• Notes: Astuteo was hired for UX consulting.
• Testimonials:
  • "I hired Matt at Capital Newspapers and enthusiastically hired him again after he started his own business. Matt created award-winning work for me because of his process. He is my favorite kind of designer - excellent, sharp, crisp minimalist design with a reason for every element, placement and color that you see. But he also brings creative strategy and thinking to the table that will push your product beyond your expectations. Matt's high standards will not allow you to be anything other than great." — Jon Friesch, Marketing Director (2008-08-22) Source
• Record URL: https://www.astuteo.com/data/clients?client=broadjam

Capital Newspapers

• Descriptor: Regional newspaper publisher
• Industry: Media & Publishing
• Start: 2006-01-10
• End: 2006-12-01
• Status: Ended (concluded)
• End reason: Champion Left
• Notes: Astuteo was hired for brand marketing and print design, after Matt Everson helped the marketing department win multiple awards as an employee.
• Testimonials:
  • "Matt's work speaks for itself: He's got great ideas and the talent to bring those ideas to fruition. He does excellent work on his own, he's a great collaborator, and he also happens to be a rarity: a visual artist with both an ear and a respect for good copy. I simply can't recommend him enough." — S.J. Barlament, Creative Director (2005-12-09) Source
• Record URL: https://www.astuteo.com/data/clients?client=wisconsin-state-journal

Forest Data Network

• Descriptor: Forestry data analytics provider
• Industry: Technology
• Start: 2018-08-02
• Status: Active
• Testimonials:
  • "Astuteo provided expert and comprehensive web services as we launched a media and commerce site. They have the right array of tools. Matt communicates quickly and thoroughly through any questions or issues. They are really good strategic partners!" — Phil Blake, Owner Source
• Record URL: https://www.astuteo.com/data/clients?client=forest-data-network

GRN Madison

• Descriptor: Executive search and recruiting firm
• Industry: Professional Services
• Start: 2006-02-26
• End: 2011-05-04
• Status: Ended (concluded)
• End reason: Project Completed
• Notes: Astuteo was engaged to design and develop WholePlanetJobs.com, a website for the natural foods division of GRN Madison.
• Testimonials:
  • "Matt is a creative, out of the box thinker, and he did a masterful job of marrying these skills with my visions. I enthusiastically recommend Matt and his services and applaud his efforts in working within tight deadlines to get my Web site launched!" — Brian Stuesser, President (2006-03-16) Source
• Record URL: https://www.astuteo.com/data/clients?client=grn-madison

i2Systems

• Descriptor: Architectural LED lighting manufacturer
• Industry: Manufacturing & Industrial > Electrical Equipment & Electronics
• Start: 2012-10-04
• End: 2017-11-20
• Status: Ended (concluded)
• End reason: Champion Left
• Notes: The half of the ownership team we worked closely with left the company to start another. Within a year or so, the site was redesigned by a more local agency that the new majority owner had an existing relationship with. Parted on good terms.
• Testimonials:
  • "Matt and the team at Astuteo consistently deliver high quality work, and they do it quickly - often these qualities don't go together, but they do at Astuteo. Their deep understanding of design and digital marketing have helped us drive measurable traffic to our website and mobile App. The fact that they do things right the first time has given us the confidence to take a hands-off approach, resulting in a lot of saved time and value. Highly recommended." — Tom Zampini, President (2014-11-13) Source
• Record URL: https://www.astuteo.com/data/clients?client=i2systems

Johnson Industries International

• Descriptor: Cheesemaking equipment manufacturer
• Industry: Manufacturing & Industrial > Industrial Machinery
• Start: 2012-09-19
• End: 2017-03-02
• Status: Ended (concluded)
• End reason: Was Acquired
• Notes: Johnson Industries International was acquired by TetraPak in 2017. Astuteo was phased out in an amicable transition of assets to the in-house marketing team and the website was shutdown soon after.
• Testimonials:
  • "We have had the privilege and fortune to work with Matt Everson (Astuteo) on a large-scale branding, marketing, website, and analytics project. The project was to serve as a milestone for our company, so we had one overarching objective going into the endeavor—avoid all compromise. After interviewing other firms of various sizes and expertise, it became extremely clear to us that Matt fully comprehends the complex interplay between business results, style, substance, and functionality. This intuitive understanding enabled him to make meaningful recommendations that challenged our thinking. This resulted in a fantastic transformation that exceeded our highest expectations on every level." — Grant Nesheim, President (2014-05-02) Source
• Record URL: https://www.astuteo.com/data/clients?client=johnson-industries

Madison.com

• Descriptor: Regional news and information website
• Industry: Media & Publishing
• Start: 2006-01-10
• End: 2006-12-01
• Status: Ended (concluded)
• End reason: Project Completed
• Notes: Astuteo was hired for brand marketing and print design.
• Testimonials:
  • "Matt is the best designer I have ever worked with. He is incredibly creative and his passion for quality shows in all of his work. I heartily recommend him for any project that requires a unique, professional design that meets standards and employs best practices." — Todd Lekan, Director of Technology (2009-02-03) Source
• Record URL: https://www.astuteo.com/data/clients?client=madison-com

Palmer Johnson Power Systems

• Descriptor: Industrial engine and power systems distributor
• Industry: Manufacturing & Industrial > Power Systems
• Start: 2014-10-28
• Status: Active
• Testimonials:
  • "Astuteo has been an huge part of digital success at PJ Power. The website they built for us is amazing! We are consistently told that site matches exactly who we are and what we do offline." — Matt Ellsworth, Marketing Director (2018-03-19) Source
• Record URL: https://www.astuteo.com/data/clients?client=palmer-johnson

Primex Wireless

• Descriptor: Synchronized time and monitoring systems manufacturer
• Industry: Manufacturing & Industrial > Electrical Equipment & Electronics
• Start: 2012-03-20
• End: 2019-10-24
• Status: Ended (concluded)
• End reason: Switched Platforms
• Notes: Seven years of work starting with ExpressionEngine, then Craft CMS, with multiple refreshes. Eventually the client decided to bring the websites of multiple business divisions in-house and onto the Magento platform, of which the Primex website was one.
• Testimonials:
  • "Matt Everson is a great find! He has taken the time to understand our business and then translate our web objectives into first-class solutions. He delivers above and beyond what we ask for every time.With the addition of Jack Borgo to Astuteo, we now have a window into our web analytics. With Jack's guidance, our SEM program has taken off, and we have a much better understanding of where our customers are coming from, what they look at and what we need to do to capture more conversions.Matt and Jack are a great team. I HIGHLY recommend Astuteo!!" — Deb McKenzie, Marketing Director (2014-11-04) Source
  • "In my opinion, Astuteo is a cut above all other web agencies. Yes, they excel at the blocking and tackling where they have a keen eye for design and keep a watchful eye on Google's ever-changing algorithms, but what really sets them apart is their business savvy. Matt and his team have immersed themselves into our business and even after several years of working with us, they continue to demonstrate a tireless effort to understand our evolving challenges. Some days, I think they know our business and our competitors as well as I do which only increases the credibility of their input and overall work." — Jim McCann, VP Marketing Source
• Record URL: https://www.astuteo.com/data/clients?client=primex-wireless

Progressive Majority Wisconsin

• Descriptor: Political Action Committee
• Industry: Nonprofit & Education
• Start: 2006-03-28
• End: 2007-01-02
• Status: Ended (concluded)
• End reason: Project Completed
• Notes: Astuteo was hired to do a series of print materials including a brochure and postcard mailers.
• Testimonials:
  • "Matt Everson's creative work is matched only by his business acumen.  He spearheaded the design and development of Progressive Majority Wisconsin's web site.  His efforts helped establish our organization as a credible, innovative player in state politics.  More importantly, his efforts helped our endorsed candidates win.  I cannot recommend Astuteo highly enough." — Raj Shukla, Program Manager (2007-06-23) Source
• Record URL: https://www.astuteo.com/data/clients?client=progressive-majority-wisconsin

Saint-Gobain Performance Plastics

• Descriptor: Engineered polymer components manufacturer
• Industry: Manufacturing & Industrial > Industrial Components
• Start: 2008-07-21
• End: 2015-09-11
• Status: Ended (concluded)
• End reason: No Current Needs
• Notes: Astuteo was engaged to design and develop PumpTubing.com, an industrial microsite. Following the project's successful launch, we went on to design a number of print marketing materials over the span of multiple years.
• Testimonials:
  • "After searching both locally and nationally for a design firm, I am certain we chose the best candidate for our website re-design. Matt was great to work with, providing both his time and creativity to design a website well above our expectations. Matt was an integral part in not only the design of Pumptubing.com but also helped in building a framework that can continually be built upon. I highly recommend Matt and will most definitely continue to seek his design expertise for future projects." — Brooke Thayer, Marketing Coordinator (2009-01-12) Source
• Record URL: https://www.astuteo.com/data/clients?client=saint-gobain-performance-plastics

Stafford Rosenbaum

• Descriptor: Regional law firm
• Industry: Professional Services
• Start: 2009-10-29
• End: 2014-07-28
• Status: Ended (concluded)
• End reason: We Shifted Focus
• Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
• Testimonials:
  • "We interviewed Matt, among other competitors, to help us update and upgrade our law firm website. While smaller than the other competitors, we chose Astuteo because we felt we would get his personal attention and dedication to a quality result. We made a good decision. Astuteo knows what makes a professional website. They came in on budget and on time with a dynamite result.We have since hired Astuteo for some other smaller assignments, and have been equally pleased with the results. I highly recommend Astuteo and Matt Everson." — Brad Murphy, CEO (2011-06-10) Source
• Record URL: https://www.astuteo.com/data/clients?client=stafford-rosenbaum

Standard Imaging

• Descriptor: Medical radiation QA equipment manufacturer
• Industry: Manufacturing & Industrial > Medical Devices
• Start: 2013-01-31
• Status: Active
• Testimonials:
  • "We've worked with the Astuteo team to completely re-design and optimize our website. Matt was highly adept in converting our 'wishes' into a web presence that is well received and easily navigated by our customers. Jack has provided key metrics to further our analytics utilization. Astuteo is highly responsive and prompt in addressing our web needs. I highly recommend Astuteo as a company that delivers what they promise." — Andy Simon, Product Manager (2014-07-16) Source
  • "Matt "gets" our business and his responsiveness is a testament to that. When I've needed something attended to, I can always count on Matt and his team to get the job done lightning fast. Matt looks out for his customers and has made meaningful recommendations to help us perform significantly better on the web. That kind of help means the world to us." — Mark Spatafore, Marketing Director (2016-11-07) Source
• Record URL: https://www.astuteo.com/data/clients?client=standard-imaging

TLX Technologies

• Descriptor: Custom solenoid and valve manufacturer
• Industry: Manufacturing & Industrial > Industrial Components
• Start: 2012-01-04
• Status: Active
• Testimonials:
  • "Astuteo has been a valuable resource and partner to TLX for the last five years. Matt and his team bring a wealth of knowledge and energy to the table. Not only do they provide world class design and programming, they have a passion for helping manufacturers capitalize on their digital investments to realize their full potential.Astuteo is a forward-thinking and responsive partner that consistently delivers on time and on budget. We look forward to continuing to work with Astuteo in the future!" — Janella VanRens, Marketing Director (2014-06-26) Source
• Record URL: https://www.astuteo.com/data/clients?client=tlx-technologies

TTEC Digital

• Descriptor: Customer experience technology consultancy
• Industry: Professional Services
• Start: 2021-04-08
• End: 2025-08-06
• Status: Ended (concluded)
• End reason: Switched Platforms
• Notes: Six years of work, ending when TTEC decided to move off Craft CMS in favor of Webflow. They offered to bring us along but since it wasn't our specialty, we bowed out on very good terms.
• Testimonials:
  • "My team and I have had the privilege of working with Astuteo for many years and highly recommend them for any craft development project. Their deep technical knowledge and expertise have been incredibly valuable to our organization.Several years ago, when our business underwent an acquisition and we acquired several other companies, Astuteo skillfully guided us through these transitions, managing multiple sites simultaneously and eventually helping us consolidate them into a single, cohesive site. Later, they guided us through a site refresh as our brand continued to develop. Alongside all the changes, they implemented an impressive Algolia-powered search solution that met our complex requirements across the site.What stands out to me about Astuteo is their attention to detail and willingness to create a collaborative experience. They made our Craft CMS backend intuitive and user-friendly for team members in various roles, and remained consistently responsive and open to feedback throughout our engagement. As a designer, I had the opportunity to design some of our website's pages, and I greatly appreciated their commitment to bringing my designs to life. They consistently worked to match my vision while also providing thoughtful guidance on areas that could be improved or approached more effectively. This collaborative dynamic made our working relationship both productive and educational.Astuteo combines technical excellence with genuine collaboration, insight, and reliability. I would recommend them without hesitation to anyone currently working with Craft or considering starting a new Craft project." — Kat Giesar, Senior Designer Source
  • "Matt and Dustin at Astuteo are an incredible team.Their Craft CMS expertise runs so deep. They handled the Avtex and, after rebranding, TTEC Digital websites, including a complete site redesign, merging of legacy acquisitions' sites, restructuring and clarifying our resource library, creating an email signature generator for staff, implementing Algolia-powered search with precision and care, and so much more.They are extremely responsive and communicative, more so than most larger vendors I have worked with. They give honest, expert guidance before diving in, and you can count on them to resolve any problem quickly. I would often send a question or flag an issue and have a response, usually with a solution, before I could even refresh my inbox.I would recommend them without hesitation for any Craft CMS project. They are knowledgeable, reliable, and genuinely good people." — Carolyn Turney, Senior Content Strategist Source
  • "We went through a full website re-design and re-platform onto Craft CMS. As a CMO, going through many of these, I understand the importance of having a trusted partner to lean into for such a critical market facing brand asset. Astuteo was a gem of a find for us. Matt and Dustin were always willing to take a quick call to go through anything we needed. They understand Craft capabilities and can match that to a marketing/brand vision in a way that makes it really easy to execute. Craft itself is a very open PHP platform and these guys brought some of our most fanciful visions come to life. I can't stress enough how easy it is to work with them. We put a lot of trust in their partnership and basically they became an extension of our team, working with not just us but our IT groups on any troubleshooting needed. Astuteo is an easy choice for anyone of Craft!" — John Seeds, Chief Marketing Officer (2025-10-30) Source
• Record URL: https://www.astuteo.com/data/clients?client=ttec-digital

Westphal & Company

• Descriptor: Commercial electrical contractor
• Industry: Manufacturing & Industrial > Contractors & Trades
• Start: 2009-06-16
• End: 2021-01-08
• Status: Ended (concluded)
• End reason: Switched Agencies
• Notes: Very good relationship over many years. The websites of Westphal and its subsidiary, Globalcom Technologies, were eventually redesigned by another agency on WordPress, which was a better fit for everyone involved.
• Testimonials:
  • "It may not be appropriate sending this via email, but dude, you f*cking rock!" — John Westphal, Owner/President
• Record URL: https://www.astuteo.com/data/clients?client=westphal-company