Astuteo client record
Record as of: 2026-09-20
Timeline
- 2005: Print and web design
- 2008: Web design and development only
- 2014: Industrial and manufacturing web design and development
Scope of this view
Showing 58 of 71 clients. Filter: status=concluded. Unfiltered record: https://www.astuteo.com/data/clients
Aggregates
Counts are over the clients shown in this view. Each client is counted once. Child-industry counts are subsets of their parent. Endings by reason sum to the concluded count.
| Measure | Count |
|---|---|
| Total clients | 58 |
| Years covered | 2005 to 2026 |
| Active | 0 |
| Concluded (ended or dormant) | 58 |
| Clients with testimonials | 14 |
| Industry | Count |
|---|---|
| Manufacturing & Industrial | 21 |
| Manufacturing & Industrial > Commercial Equipment | 2 |
| Manufacturing & Industrial > Contractors & Trades | 6 |
| Manufacturing & Industrial > Electrical Equipment & Electronics | 3 |
| Manufacturing & Industrial > Industrial Components | 2 |
| Manufacturing & Industrial > Industrial Machinery | 2 |
| Manufacturing & Industrial > Industrial Supply | 3 |
| Manufacturing & Industrial > Medical Devices | 0 |
| Manufacturing & Industrial > Power Systems | 3 |
| Manufacturing & Industrial > Robotics & Automation | 0 |
| Technology | 6 |
| Finance & Insurance | 6 |
| Professional Services | 7 |
| Media & Publishing | 5 |
| Nonprofit & Education | 5 |
| Healthcare | 4 |
| Hospitality & Retail | 4 |
| Era (by start year) | Count |
|---|---|
| 2005-2007: Print and web design | 18 |
| 2008-2013: Web design and development only | 25 |
| 2014-onward: Industrial and manufacturing web design and development | 15 |
| Ending reason | Count |
|---|---|
| Project Completed | 25 |
| Ceased Operations | 4 |
| We Shifted Focus | 11 |
| Was Acquired | 2 |
| Champion Left | 3 |
| Not the Right Fit | 4 |
| Switched Agencies | 3 |
| Switched Platforms | 3 |
| No Current Needs | 2 |
| Moved In-House | 1 |
How to filter this record
Add query parameters to https://www.astuteo.com/data/clients (or https://www.astuteo.com/data/clients.md for markdown). One value per parameter; parameters combine as AND. Unknown values return zero clients.
- industry: manufacturing-industrial, commercial-equipment, contractors-trades, electrical-equipment-electronics, industrial-components, industrial-machinery, industrial-supply, medical-devices, power-systems, robotics-automation, technology, finance-insurance, professional-services, media-publishing, nonprofit-education, healthcare, hospitality-retail. A parent industry (manufacturing-industrial, technology, finance-insurance, professional-services, media-publishing, nonprofit-education, healthcare, hospitality-retail) includes its child industries.
- status: active, concluded
- era: 2005-2007, 2008-2013, 2014-onward
- client: a client slug, printed as the Record URL in each block below
- testimonials: yes (only clients with at least one testimonial)
Examples: https://www.astuteo.com/data/clients?industry=manufacturing-industrial and https://www.astuteo.com/data/clients?status=active&era=2014-onward
Clients
Adept Insurance Group
- Descriptor: Independent insurance brokerage
- Industry: Finance & Insurance
- Start: 2009-10-30
- End: 2010-03-16
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired for a logo design and website consulting.
- Testimonials:
- "I've hired Matt to do a few projects for my company and the results have been outstanding. I would recommend Matt to anyone." — Ben Brindley, Owner (2010-01-14) Source
- Record URL: https://www.astuteo.com/data/clients?client=adept-insurance-group
Alterra Power Systems
- Descriptor: Industrial engine distributor
- Industry: Manufacturing & Industrial > Power Systems
- Start: 2021-06-07
- End: 2025-06-02
- Status: Ended (concluded)
- End reason: Ceased Operations
- Notes: Alterra Power Systems ceased operations in 2025.
- Record URL: https://www.astuteo.com/data/clients?client=alterra-power-systems
American Family Insurance
- Descriptor: National property and casualty insurer
- Industry: Finance & Insurance
- Start: 2010-10-28
- End: 2011-05-22
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was engaged to build a fully custom, PHP-based content management system for the Human Resources department.
- Record URL: https://www.astuteo.com/data/clients?client=american-family-insurance
Associated Dentists
- Descriptor: Multi-location dental practice
- Industry: Healthcare
- Start: 2012-05-03
- End: 2014-04-11
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
- Record URL: https://www.astuteo.com/data/clients?client=associated-dentists
Avtex Solutions
- Descriptor: Customer experience consultancy
- Industry: Professional Services
- Start: 2019-06-18
- End: 2021-04-08
- Status: Ended (concluded)
- End reason: Was Acquired
- Notes: Avtex Solutions was acquired by TTEC on April 8, 2021. Astuteo continued the relationship with the newly formed organization, TTEC Digital.
- Testimonials:
- "As a 3+ year customer of Astuteo, I can say that Matt and Dustin provide absolutely top notch web design and development services, excellent client communication, and quick action to resolve any issues. If you're looking for a shop specializing in Craft CMS, Astuteo is the best I've worked with, and I would 100% give them my business again. They are dedicated, talented, and charge fair prices for outstanding services – what more can you ask?" — Joseph Anderson, Creative Brand Director (2025-05-02) Source
- Record URL: https://www.astuteo.com/data/clients?client=avtex-solutions
Bell, Moore & Richter
- Descriptor: Regional law firm
- Industry: Professional Services
- Start: 2012-03-26
- End: 2021-10-29
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, but continued helping this client longer than the rest because of low maintenance and a very good relationship.
- Record URL: https://www.astuteo.com/data/clients?client=bell-moore-richter
Broadjam
- Descriptor: Independent music distribution and licensing platform
- Industry: Technology
- Start: 2008-01-11
- End: 2008-03-02
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired for UX consulting.
- Testimonials:
- "I hired Matt at Capital Newspapers and enthusiastically hired him again after he started his own business. Matt created award-winning work for me because of his process. He is my favorite kind of designer - excellent, sharp, crisp minimalist design with a reason for every element, placement and color that you see. But he also brings creative strategy and thinking to the table that will push your product beyond your expectations. Matt's high standards will not allow you to be anything other than great." — Jon Friesch, Marketing Director (2008-08-22) Source
- Record URL: https://www.astuteo.com/data/clients?client=broadjam
Capital Newspapers
- Descriptor: Regional newspaper publisher
- Industry: Media & Publishing
- Start: 2006-01-10
- End: 2006-12-01
- Status: Ended (concluded)
- End reason: Champion Left
- Notes: Astuteo was hired for brand marketing and print design, after Matt Everson helped the marketing department win multiple awards as an employee.
- Testimonials:
- "Matt's work speaks for itself: He's got great ideas and the talent to bring those ideas to fruition. He does excellent work on his own, he's a great collaborator, and he also happens to be a rarity: a visual artist with both an ear and a respect for good copy. I simply can't recommend him enough." — S.J. Barlament, Creative Director (2005-12-09) Source
- Record URL: https://www.astuteo.com/data/clients?client=wisconsin-state-journal
Clear Channel
- Descriptor: National radio broadcasting network
- Industry: Media & Publishing
- Start: 2006-01-10
- End: 2007-10-22
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: Astuteo transitioned away from print design to focus exclusively on web design and development.
- Record URL: https://www.astuteo.com/data/clients?client=clear-channel
Continental Engines
- Descriptor: Industrial engine distributor
- Industry: Manufacturing & Industrial > Power Systems
- Start: 2024-07-17
- End: 2026-12-31
- Status: Ended (concluded)
- End reason: Ceased Operations
- Notes: Continental Engines merged into its parent company, Palmer Johnson, in February of 2026.
- Record URL: https://www.astuteo.com/data/clients?client=continental-engines
Coulee Carpet Center
- Descriptor: Flooring retailer and installer
- Industry: Manufacturing & Industrial > Contractors & Trades
- Start: 2008-04-04
- End: 2014-04-17
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
- Record URL: https://www.astuteo.com/data/clients?client=coulee-carpet-center
Credit Union National Association
- Descriptor: National credit union trade association
- Industry: Nonprofit & Education
- Start: 2018-10-08
- End: 2024-01-01
- Status: Ended (concluded)
- End reason: Ceased Operations
- Notes: The Credit Union National Association (CUNA) officially ceased independent operations when it merged with the NAFCU to form a unified, single national trade association named America's Credit Unions in January 2024.
- Record URL: https://www.astuteo.com/data/clients?client=credit-union-national-association
CUNA Mutual Group
- Descriptor: Insurance and financial services company
- Industry: Finance & Insurance
- Start: 2015-09-11
- End: 2023-05-23
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired for various website design and UX related projects.
- Record URL: https://www.astuteo.com/data/clients?client=cuna-mutual-group
Employment Resources Inc.
- Descriptor: Disability employment services nonprofit
- Industry: Nonprofit & Education
- Start: 2009-12-07
- End: 2010-06-24
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was engaged to build a website for the Paths to Employment Resource Center (PERC), a virtual training and technical assistance center, funded under a Medicaid Infrastructure Grant in partnership with the University of Wisconsin.
- Record URL: https://www.astuteo.com/data/clients?client=employment-resources-inc
Eriksson Aviation
- Descriptor: Utility aircraft dealer
- Industry: Manufacturing & Industrial > Industrial Supply
- Start: 2006-02-28
- End: 2009-09-10
- Status: Ended (concluded)
- End reason: Champion Left
- Notes: The engagement ran through a single champion. When he moved on, Astuteo chose to end the relationship with the company.
- Record URL: https://www.astuteo.com/data/clients?client=eriksson-aviation
Fireside Theatre
- Descriptor: Dinner theatre and entertainment venue
- Industry: Hospitality & Retail
- Start: 2007-01-04
- End: 2014-11-20
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
- Record URL: https://www.astuteo.com/data/clients?client=fireside-theatre
Focus On Energy
- Descriptor: Statewide energy efficiency program
- Industry: Nonprofit & Education
- Start: 2022-04-06
- End: 2023-12-31
- Status: Ended (concluded)
- End reason: Not the Right Fit
- Notes: Astuteo was contracted for a Craft CMS buildout and ongoing maintenance of FocusOnEnergy.com, shared with a second development team. Divided authority and heavy process made it hard to move anything forward, and we chose to step away when our contract came up for renewal.
- Record URL: https://www.astuteo.com/data/clients?client=focus-on-energy
Francois Oil Co.
- Descriptor: Fuel distributor and service station operator
- Industry: Manufacturing & Industrial > Industrial Supply
- Start: 2006-03-22
- End: 2009-05-06
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to design the brand identity and related marketing materials for Jerry's Race Against Muscular Dystrophy, a local event.
- Record URL: https://www.astuteo.com/data/clients?client=francois-oil-co
Gempler’s
- Descriptor: Agricultural and industrial supply retailer
- Industry: Manufacturing & Industrial > Industrial Supply
- Start: 2018-10-03
- End: 2019-04-30
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was contracted to consult on ecommerce, ERP, and PIM system integration for the relaunch of Gemplers.com, after coming under new ownership.
- Record URL: https://www.astuteo.com/data/clients?client=gemplers
Globalcom Technologies
- Descriptor: Voice, data, and security systems integrator
- Industry: Manufacturing & Industrial > Contractors & Trades
- Start: 2009-06-16
- End: 2021-01-08
- Status: Ended (concluded)
- End reason: Switched Agencies
- Notes: Very good relationship over many years. The websites of Globalcom and its parent company, Westphal & Company, were eventually redesigned by another agency on WordPress, which was a better fit for everyone involved.
- Record URL: https://www.astuteo.com/data/clients?client=globalcom-technologies
GRN Madison
- Descriptor: Executive search and recruiting firm
- Industry: Professional Services
- Start: 2006-02-26
- End: 2011-05-04
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was engaged to design and develop WholePlanetJobs.com, a website for the natural foods division of GRN Madison.
- Testimonials:
- "Matt is a creative, out of the box thinker, and he did a masterful job of marrying these skills with my visions. I enthusiastically recommend Matt and his services and applaud his efforts in working within tight deadlines to get my Web site launched!" — Brian Stuesser, President (2006-03-16) Source
- Record URL: https://www.astuteo.com/data/clients?client=grn-madison
Hamilton Power Systems
- Descriptor: Diesel engine distributor
- Industry: Manufacturing & Industrial > Power Systems
- Start: 2020-01-02
- End: 2026-12-31
- Status: Ended (concluded)
- End reason: Ceased Operations
- Notes: Hamilton Power Systems merged into its parent company, Palmer Johnson, in February of 2026.
- Record URL: https://www.astuteo.com/data/clients?client=hamilton-power-systems
Hardcraft Industries
- Descriptor: Precision metal products manufacturer
- Industry: Manufacturing & Industrial > Industrial Components
- Start: 2017-01-14
- End: 2024-04-10
- Status: Ended (concluded)
- End reason: Not the Right Fit
- Notes: Astuteo told them we'd stopped being the right fit, as their pace and budget pointed toward a different kind of agency than we'd become. We named a few other Craft CMS agencies we trust, they interviewed several, and we handed off to the one they picked.
- Record URL: https://www.astuteo.com/data/clients?client=hardcraft
i2Systems
- Descriptor: Architectural LED lighting manufacturer
- Industry: Manufacturing & Industrial > Electrical Equipment & Electronics
- Start: 2012-10-04
- End: 2017-11-20
- Status: Ended (concluded)
- End reason: Champion Left
- Notes: The half of the ownership team we worked closely with left the company to start another. Within a year or so, the site was redesigned by a more local agency that the new majority owner had an existing relationship with. Parted on good terms.
- Testimonials:
- "Matt and the team at Astuteo consistently deliver high quality work, and they do it quickly - often these qualities don't go together, but they do at Astuteo. Their deep understanding of design and digital marketing have helped us drive measurable traffic to our website and mobile App. The fact that they do things right the first time has given us the confidence to take a hands-off approach, resulting in a lot of saved time and value. Highly recommended." — Tom Zampini, President (2014-11-13) Source
- Record URL: https://www.astuteo.com/data/clients?client=i2systems
Inroads Ireland
- Descriptor: Small-group tour operator
- Industry: Hospitality & Retail
- Start: 2010-06-21
- End: 2018-01-25
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
- Record URL: https://www.astuteo.com/data/clients?client=inroads-ireland
Intense Engineering
- Descriptor: Product design and engineering firm
- Industry: Professional Services
- Start: 2009-06-20
- End: 2010-01-24
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was selected to design the startup's initial brand identity in partnership with another local agency, Swink. We assisted in the visual brand design as well as leading the design and development of a small website.
- Record URL: https://www.astuteo.com/data/clients?client=intense-engineering
Isthmus Acupuncture Center
- Descriptor: Acupuncture, massage, and functional wellness center
- Industry: Healthcare
- Start: 2007-06-11
- End: 2011-06-14
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo designed and developed the website for the Isthmus Acupuncture Center in Madison, WI.
- Record URL: https://www.astuteo.com/data/clients?client=isthmus-acupuncture-center
Johnson Industries International
- Descriptor: Cheesemaking equipment manufacturer
- Industry: Manufacturing & Industrial > Industrial Machinery
- Start: 2012-09-19
- End: 2017-03-02
- Status: Ended (concluded)
- End reason: Was Acquired
- Notes: Johnson Industries International was acquired by TetraPak in 2017. Astuteo was phased out in an amicable transition of assets to the in-house marketing team and the website was shutdown soon after.
- Testimonials:
- "We have had the privilege and fortune to work with Matt Everson (Astuteo) on a large-scale branding, marketing, website, and analytics project. The project was to serve as a milestone for our company, so we had one overarching objective going into the endeavor—avoid all compromise. After interviewing other firms of various sizes and expertise, it became extremely clear to us that Matt fully comprehends the complex interplay between business results, style, substance, and functionality. This intuitive understanding enabled him to make meaningful recommendations that challenged our thinking. This resulted in a fantastic transformation that exceeded our highest expectations on every level." — Grant Nesheim, President (2014-05-02) Source
- Record URL: https://www.astuteo.com/data/clients?client=johnson-industries
Madison Concourse Hotel
- Descriptor: Independent hotel and conference center
- Industry: Hospitality & Retail
- Start: 2013-07-16
- End: 2015-01-11
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
- Record URL: https://www.astuteo.com/data/clients?client=madison-concourse-hotel
Madison.com
- Descriptor: Regional news and information website
- Industry: Media & Publishing
- Start: 2006-01-10
- End: 2006-12-01
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired for brand marketing and print design.
- Testimonials:
- "Matt is the best designer I have ever worked with. He is incredibly creative and his passion for quality shows in all of his work. I heartily recommend him for any project that requires a unique, professional design that meets standards and employs best practices." — Todd Lekan, Director of Technology (2009-02-03) Source
- Record URL: https://www.astuteo.com/data/clients?client=madison-com
Marshall Erdman & Associates
- Descriptor: Healthcare design-build firm
- Industry: Manufacturing & Industrial > Contractors & Trades
- Start: 2006-11-21
- End: 2007-01-28
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to design a collection of printed marketing materials.
- Record URL: https://www.astuteo.com/data/clients?client=marshall-erdman-associates
Matrix Fitness
- Descriptor: Commercial fitness equipment manufacturer
- Industry: Manufacturing & Industrial > Commercial Equipment
- Start: 2007-11-17
- End: 2008-01-14
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Together with Swink, another local design agency, Astuteo was engaged for the interface redesign of Matrix Fitness' newest line of treadmills. The interface went on to win an International Design Excellence Award (IDEA®) for commercial and industrial products by the Industrial Designers Society of America (IDSA).
- Record URL: https://www.astuteo.com/data/clients?client=matrix-fitness
Mays Law Office
- Descriptor: Regional law firm
- Industry: Professional Services
- Start: 2006-08-01
- End: 2007-02-28
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to design and develop two websites – MaysLaw.net and WorkCompWI.com
- Record URL: https://www.astuteo.com/data/clients?client=mays-law-office
Natural Choice Water
- Descriptor: Water purification systems manufacturer
- Industry: Manufacturing & Industrial > Commercial Equipment
- Start: 2017-01-16
- End: 2025-10-20
- Status: Ended (concluded)
- End reason: Switched Platforms
- Notes: Astuteo was engaged to maintain the company's flagship website, NaturalChoiceWater.com, on ExpressionEngine CMS. The relationship eventually concluded when the website was merged into an enterprise Shopify ecosystem maintained by another vendor.
- Record URL: https://www.astuteo.com/data/clients?client=natural-choice-water
New Tunes
- Descriptor: Online music distribution startup
- Industry: Technology
- Start: 2009-02-10
- End: 2009-04-23
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Newtunes.com was a short-lived music streaming startup.
- Record URL: https://www.astuteo.com/data/clients?client=new-tunes
Ogden Plumbing
- Descriptor: Plumbing contractor
- Industry: Manufacturing & Industrial > Contractors & Trades
- Start: 2005-11-16
- End: 2005-12-13
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: We were engaged for a logo redesign. Project completed successfully to great acclaim – featured in PRINT, Communication Arts, LogoLounge, and many other online articles.
- Record URL: https://www.astuteo.com/data/clients?client=ogden-plumbing
Primex Wireless
- Descriptor: Synchronized time and monitoring systems manufacturer
- Industry: Manufacturing & Industrial > Electrical Equipment & Electronics
- Start: 2012-03-20
- End: 2019-10-24
- Status: Ended (concluded)
- End reason: Switched Platforms
- Notes: Seven years of work starting with ExpressionEngine, then Craft CMS, with multiple refreshes. Eventually the client decided to bring the websites of multiple business divisions in-house and onto the Magento platform, of which the Primex website was one.
- Testimonials:
- "Matt Everson is a great find! He has taken the time to understand our business and then translate our web objectives into first-class solutions. He delivers above and beyond what we ask for every time.With the addition of Jack Borgo to Astuteo, we now have a window into our web analytics. With Jack's guidance, our SEM program has taken off, and we have a much better understanding of where our customers are coming from, what they look at and what we need to do to capture more conversions.Matt and Jack are a great team. I HIGHLY recommend Astuteo!!" — Deb McKenzie, Marketing Director (2014-11-04) Source
- "In my opinion, Astuteo is a cut above all other web agencies. Yes, they excel at the blocking and tackling where they have a keen eye for design and keep a watchful eye on Google's ever-changing algorithms, but what really sets them apart is their business savvy. Matt and his team have immersed themselves into our business and even after several years of working with us, they continue to demonstrate a tireless effort to understand our evolving challenges. Some days, I think they know our business and our competitors as well as I do which only increases the credibility of their input and overall work." — Jim McCann, VP Marketing Source
- Record URL: https://www.astuteo.com/data/clients?client=primex-wireless
Pro-Active Engineering
- Descriptor: Contract electronics manufacturer
- Industry: Manufacturing & Industrial > Electrical Equipment & Electronics
- Start: 2016-03-31
- End: 2017-11-14
- Status: Ended (concluded)
- End reason: Not the Right Fit
- Notes: A small early retainer that didn't match the scope they wanted. The project they had in mind would have consumed the entire retainer for well over a year, and slow feedback cycles complicated it further. Project-based pricing would have been the better fit. They ended it after a year and a half, and it was the right call.
- Record URL: https://www.astuteo.com/data/clients?client=pro-active-engineering
Progressive Majority Wisconsin
- Descriptor: Political Action Committee
- Industry: Nonprofit & Education
- Start: 2006-03-28
- End: 2007-01-02
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to do a series of print materials including a brochure and postcard mailers.
- Testimonials:
- "Matt Everson's creative work is matched only by his business acumen. He spearheaded the design and development of Progressive Majority Wisconsin's web site. His efforts helped establish our organization as a credible, innovative player in state politics. More importantly, his efforts helped our endorsed candidates win. I cannot recommend Astuteo highly enough." — Raj Shukla, Program Manager (2007-06-23) Source
- Record URL: https://www.astuteo.com/data/clients?client=progressive-majority-wisconsin
Reynolds Transfer & Crane Service
- Descriptor: Family-owned moving and crane rental company
- Industry: Manufacturing & Industrial > Contractors & Trades
- Start: 2012-01-10
- End: 2016-10-11
- Status: Ended (concluded)
- End reason: Switched Agencies
- Notes: Astuteo built one site for a family business running two operations – moving services and crane rental – under a single roof. When the companies formally separated, each one independently sought out a new website.
- Record URL: https://www.astuteo.com/data/clients?client=reynolds-transfer
Saint-Gobain Performance Plastics
- Descriptor: Engineered polymer components manufacturer
- Industry: Manufacturing & Industrial > Industrial Components
- Start: 2008-07-21
- End: 2015-09-11
- Status: Ended (concluded)
- End reason: No Current Needs
- Notes: Astuteo was engaged to design and develop PumpTubing.com, an industrial microsite. Following the project's successful launch, we went on to design a number of print marketing materials over the span of multiple years.
- Testimonials:
- "After searching both locally and nationally for a design firm, I am certain we chose the best candidate for our website re-design. Matt was great to work with, providing both his time and creativity to design a website well above our expectations. Matt was an integral part in not only the design of Pumptubing.com but also helped in building a framework that can continually be built upon. I highly recommend Matt and will most definitely continue to seek his design expertise for future projects." — Brooke Thayer, Marketing Coordinator (2009-01-12) Source
- Record URL: https://www.astuteo.com/data/clients?client=saint-gobain-performance-plastics
Scooter Software
- Descriptor: Developer tools software company
- Industry: Technology
- Start: 2008-09-21
- End: 2014-01-15
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
- Record URL: https://www.astuteo.com/data/clients?client=scooter-software
Sencha
- Descriptor: JavaScript framework and developer tools company
- Industry: Technology
- Start: 2009-07-21
- End: 2011-04-12
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was engaged to redesign and reskin the ExtJS framework.
- Record URL: https://www.astuteo.com/data/clients?client=sencha
Shoutlet
- Descriptor: Social media management platform
- Industry: Technology
- Start: 2011-01-12
- End: 2011-06-09
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo worked with Shoutlet on a project basis.
- Record URL: https://www.astuteo.com/data/clients?client=shoutlet
St. Mary’s Hospital
- Descriptor: Regional hospital and health system
- Industry: Healthcare
- Start: 2006-01-24
- End: 2007-10-01
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: Astuteo transitioned away from print design to focus exclusively on web design and development.
- Record URL: https://www.astuteo.com/data/clients?client=st-marys-hospital
Stafford Rosenbaum
- Descriptor: Regional law firm
- Industry: Professional Services
- Start: 2009-10-29
- End: 2014-07-28
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
- Testimonials:
- "We interviewed Matt, among other competitors, to help us update and upgrade our law firm website. While smaller than the other competitors, we chose Astuteo because we felt we would get his personal attention and dedication to a quality result. We made a good decision. Astuteo knows what makes a professional website. They came in on budget and on time with a dynamite result.We have since hired Astuteo for some other smaller assignments, and have been equally pleased with the results. I highly recommend Astuteo and Matt Everson." — Brad Murphy, CEO (2011-06-10) Source
- Record URL: https://www.astuteo.com/data/clients?client=stafford-rosenbaum
Sunny Industries
- Descriptor: Commercial offset printing company
- Industry: Media & Publishing
- Start: 2006-01-09
- End: 2006-05-23
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to design a brochure and folder.
- Record URL: https://www.astuteo.com/data/clients?client=sunny-industries
Symmetry Lending
- Descriptor: Specialty mortgage lender
- Industry: Finance & Insurance
- Start: 2023-05-31
- End: 2024-10-11
- Status: Ended (concluded)
- End reason: Not the Right Fit
- Notes: Symmetry was in a transitional period internally, and the website project stalled indefinitely. We proposed moving the completed work to their in-house team and coordinated the handoff. We'd rather end something cleanly than let it drift.
- Record URL: https://www.astuteo.com/data/clients?client=symmetry-lending
TASC
- Descriptor: Employee benefits administration provider
- Industry: Finance & Insurance
- Start: 2011-04-04
- End: 2014-01-16
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
- Record URL: https://www.astuteo.com/data/clients?client=tasc
TDS Telecom
- Descriptor: Broadband and telecommunications provider
- Industry: Technology
- Start: 2008-04-17
- End: 2012-05-01
- Status: Dormant (concluded)
- End reason: Project Completed
- Notes: Astuteo was selected for multiple projects over the course of a few years, including the design and development of a Careers microsite for the HR department, as well as the HTML & CSS front-end rebuild of TDSTelecom.com.
- Record URL: https://www.astuteo.com/data/clients?client=tds-telecom
Tetra Pak
- Descriptor: Food processing and packaging systems manufacturer
- Industry: Manufacturing & Industrial > Industrial Machinery
- Start: 2017-03-02
- End: 2018-07-16
- Status: Ended (concluded)
- End reason: Moved In-House
- Notes: Astuteo worked with TetraPak for approximately one year following their acquisition of Johnson Industries International. The relationship ended amicably after all assets and services were successfully transferred to their in-house team.
- Record URL: https://www.astuteo.com/data/clients?client=tetra-pak
The Rutland Herald
- Descriptor: Metropolitan daily newspaper
- Industry: Media & Publishing
- Start: 2011-01-06
- End: 2011-10-27
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was engaged to redesign and redevelop the frontend of the newspaper's website.
- Record URL: https://www.astuteo.com/data/clients?client=rutland-herald
Trustage
- Descriptor: National insurance and financial services provider
- Industry: Finance & Insurance
- Start: 2015-08-13
- End: 2020-03-14
- Status: Dormant (concluded)
- End reason: No Current Needs
- Notes: A series of redesign and UX projects across TruStage.com and its departmental microsites. Budget cuts resulted in a halt to the work, but the relationship remains a good one.
- Record URL: https://www.astuteo.com/data/clients?client=trustage
TTEC Digital
- Descriptor: Customer experience technology consultancy
- Industry: Professional Services
- Start: 2021-04-08
- End: 2025-08-06
- Status: Ended (concluded)
- End reason: Switched Platforms
- Notes: Six years of work, ending when TTEC decided to move off Craft CMS in favor of Webflow. They offered to bring us along but since it wasn't our specialty, we bowed out on very good terms.
- Testimonials:
- "My team and I have had the privilege of working with Astuteo for many years and highly recommend them for any craft development project. Their deep technical knowledge and expertise have been incredibly valuable to our organization.Several years ago, when our business underwent an acquisition and we acquired several other companies, Astuteo skillfully guided us through these transitions, managing multiple sites simultaneously and eventually helping us consolidate them into a single, cohesive site. Later, they guided us through a site refresh as our brand continued to develop. Alongside all the changes, they implemented an impressive Algolia-powered search solution that met our complex requirements across the site.What stands out to me about Astuteo is their attention to detail and willingness to create a collaborative experience. They made our Craft CMS backend intuitive and user-friendly for team members in various roles, and remained consistently responsive and open to feedback throughout our engagement. As a designer, I had the opportunity to design some of our website's pages, and I greatly appreciated their commitment to bringing my designs to life. They consistently worked to match my vision while also providing thoughtful guidance on areas that could be improved or approached more effectively. This collaborative dynamic made our working relationship both productive and educational.Astuteo combines technical excellence with genuine collaboration, insight, and reliability. I would recommend them without hesitation to anyone currently working with Craft or considering starting a new Craft project." — Kat Giesar, Senior Designer Source
- "Matt and Dustin at Astuteo are an incredible team.Their Craft CMS expertise runs so deep. They handled the Avtex and, after rebranding, TTEC Digital websites, including a complete site redesign, merging of legacy acquisitions' sites, restructuring and clarifying our resource library, creating an email signature generator for staff, implementing Algolia-powered search with precision and care, and so much more.They are extremely responsive and communicative, more so than most larger vendors I have worked with. They give honest, expert guidance before diving in, and you can count on them to resolve any problem quickly. I would often send a question or flag an issue and have a response, usually with a solution, before I could even refresh my inbox.I would recommend them without hesitation for any Craft CMS project. They are knowledgeable, reliable, and genuinely good people." — Carolyn Turney, Senior Content Strategist Source
- "We went through a full website re-design and re-platform onto Craft CMS. As a CMO, going through many of these, I understand the importance of having a trusted partner to lean into for such a critical market facing brand asset. Astuteo was a gem of a find for us. Matt and Dustin were always willing to take a quick call to go through anything we needed. They understand Craft capabilities and can match that to a marketing/brand vision in a way that makes it really easy to execute. Craft itself is a very open PHP platform and these guys brought some of our most fanciful visions come to life. I can't stress enough how easy it is to work with them. We put a lot of trust in their partnership and basically they became an extension of our team, working with not just us but our IT groups on any troubleshooting needed. Astuteo is an easy choice for anyone of Craft!" — John Seeds, Chief Marketing Officer (2025-10-30) Source
- Record URL: https://www.astuteo.com/data/clients?client=ttec-digital
University Audio
- Descriptor: Consumer audio equipment retailer
- Industry: Hospitality & Retail
- Start: 2007-04-30
- End: 2007-09-13
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo built a small website for this client.
- Record URL: https://www.astuteo.com/data/clients?client=university-audio
University of Wisconsin-Madison
- Descriptor: University-based economic policy research center
- Industry: Nonprofit & Education
- Start: 2007-02-28
- End: 2007-08-30
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to redesign the website of the Center on Wisconsin Strategy (COWS), now known as the High Road Strategy Center.
- Record URL: https://www.astuteo.com/data/clients?client=university-of-wisconsin-madison
Westphal & Company
- Descriptor: Commercial electrical contractor
- Industry: Manufacturing & Industrial > Contractors & Trades
- Start: 2009-06-16
- End: 2021-01-08
- Status: Ended (concluded)
- End reason: Switched Agencies
- Notes: Very good relationship over many years. The websites of Westphal and its subsidiary, Globalcom Technologies, were eventually redesigned by another agency on WordPress, which was a better fit for everyone involved.
- Testimonials:
- "It may not be appropriate sending this via email, but dude, you f*cking rock!" — John Westphal, Owner/President
- Record URL: https://www.astuteo.com/data/clients?client=westphal-company
Wilke Chiropractic
- Descriptor: Chiropractic practice
- Industry: Healthcare
- Start: 2006-10-01
- End: 2007-01-10
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired for brand identity design.
- Record URL: https://www.astuteo.com/data/clients?client=wilke-chiropractic