Astuteo client record
Record as of: 2026-09-20
Timeline
- 2005: Print and web design
- 2008: Web design and development only
- 2014: Industrial and manufacturing web design and development
Scope of this view
Showing 20 of 71 clients. Filter: era=2005-2007. Unfiltered record: https://www.astuteo.com/data/clients
Aggregates
Counts are over the clients shown in this view. Each client is counted once. Child-industry counts are subsets of their parent. Endings by reason sum to the concluded count.
| Measure | Count |
|---|---|
| Total clients | 20 |
| Years covered | 2005 to 2026 |
| Active | 2 |
| Concluded (ended or dormant) | 18 |
| Clients with testimonials | 4 |
| Industry | Count |
|---|---|
| Manufacturing & Industrial | 5 |
| Manufacturing & Industrial > Commercial Equipment | 1 |
| Manufacturing & Industrial > Contractors & Trades | 2 |
| Manufacturing & Industrial > Electrical Equipment & Electronics | 0 |
| Manufacturing & Industrial > Industrial Components | 0 |
| Manufacturing & Industrial > Industrial Machinery | 0 |
| Manufacturing & Industrial > Industrial Supply | 2 |
| Manufacturing & Industrial > Medical Devices | 0 |
| Manufacturing & Industrial > Power Systems | 0 |
| Manufacturing & Industrial > Robotics & Automation | 0 |
| Technology | 1 |
| Finance & Insurance | 0 |
| Professional Services | 2 |
| Media & Publishing | 5 |
| Nonprofit & Education | 2 |
| Healthcare | 3 |
| Hospitality & Retail | 2 |
| Era (by start year) | Count |
|---|---|
| 2005-2007: Print and web design | 20 |
| 2008-2013: Web design and development only | 0 |
| 2014-onward: Industrial and manufacturing web design and development | 0 |
| Ending reason | Count |
|---|---|
| Champion Left | 2 |
| We Shifted Focus | 3 |
| Project Completed | 13 |
How to filter this record
Add query parameters to https://www.astuteo.com/data/clients (or https://www.astuteo.com/data/clients.md for markdown). One value per parameter; parameters combine as AND. Unknown values return zero clients.
- industry: manufacturing-industrial, commercial-equipment, contractors-trades, electrical-equipment-electronics, industrial-components, industrial-machinery, industrial-supply, medical-devices, power-systems, robotics-automation, technology, finance-insurance, professional-services, media-publishing, nonprofit-education, healthcare, hospitality-retail. A parent industry (manufacturing-industrial, technology, finance-insurance, professional-services, media-publishing, nonprofit-education, healthcare, hospitality-retail) includes its child industries.
- status: active, concluded
- era: 2005-2007, 2008-2013, 2014-onward
- client: a client slug, printed as the Record URL in each block below
- testimonials: yes (only clients with at least one testimonial)
Examples: https://www.astuteo.com/data/clients?industry=manufacturing-industrial and https://www.astuteo.com/data/clients?status=active&era=2014-onward
Clients
Astuteo
- Descriptor: Web design and development company
- Industry: Technology
- Start: 2005-11-15
- Status: Active
- Record URL: https://www.astuteo.com/data/clients?client=astuteo
Capital Newspapers
- Descriptor: Regional newspaper publisher
- Industry: Media & Publishing
- Start: 2006-01-10
- End: 2006-12-01
- Status: Ended (concluded)
- End reason: Champion Left
- Notes: Astuteo was hired for brand marketing and print design, after Matt Everson helped the marketing department win multiple awards as an employee.
- Testimonials:
- "Matt's work speaks for itself: He's got great ideas and the talent to bring those ideas to fruition. He does excellent work on his own, he's a great collaborator, and he also happens to be a rarity: a visual artist with both an ear and a respect for good copy. I simply can't recommend him enough." — S.J. Barlament, Creative Director (2005-12-09) Source
- Record URL: https://www.astuteo.com/data/clients?client=wisconsin-state-journal
Clear Channel
- Descriptor: National radio broadcasting network
- Industry: Media & Publishing
- Start: 2006-01-10
- End: 2007-10-22
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: Astuteo transitioned away from print design to focus exclusively on web design and development.
- Record URL: https://www.astuteo.com/data/clients?client=clear-channel
Eriksson Aviation
- Descriptor: Utility aircraft dealer
- Industry: Manufacturing & Industrial > Industrial Supply
- Start: 2006-02-28
- End: 2009-09-10
- Status: Ended (concluded)
- End reason: Champion Left
- Notes: The engagement ran through a single champion. When he moved on, Astuteo chose to end the relationship with the company.
- Record URL: https://www.astuteo.com/data/clients?client=eriksson-aviation
Fireside Theatre
- Descriptor: Dinner theatre and entertainment venue
- Industry: Hospitality & Retail
- Start: 2007-01-04
- End: 2014-11-20
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: In 2014 Astuteo narrowed its focus to industrial and manufacturing exclusively. We helped the local service clients we'd been working with find other strong local agencies, and handed their website projects off on good terms.
- Record URL: https://www.astuteo.com/data/clients?client=fireside-theatre
Francois Oil Co.
- Descriptor: Fuel distributor and service station operator
- Industry: Manufacturing & Industrial > Industrial Supply
- Start: 2006-03-22
- End: 2009-05-06
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to design the brand identity and related marketing materials for Jerry's Race Against Muscular Dystrophy, a local event.
- Record URL: https://www.astuteo.com/data/clients?client=francois-oil-co
GRN Madison
- Descriptor: Executive search and recruiting firm
- Industry: Professional Services
- Start: 2006-02-26
- End: 2011-05-04
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was engaged to design and develop WholePlanetJobs.com, a website for the natural foods division of GRN Madison.
- Testimonials:
- "Matt is a creative, out of the box thinker, and he did a masterful job of marrying these skills with my visions. I enthusiastically recommend Matt and his services and applaud his efforts in working within tight deadlines to get my Web site launched!" — Brian Stuesser, President (2006-03-16) Source
- Record URL: https://www.astuteo.com/data/clients?client=grn-madison
Isthmus Acupuncture Center
- Descriptor: Acupuncture, massage, and functional wellness center
- Industry: Healthcare
- Start: 2007-06-11
- End: 2011-06-14
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo designed and developed the website for the Isthmus Acupuncture Center in Madison, WI.
- Record URL: https://www.astuteo.com/data/clients?client=isthmus-acupuncture-center
Madison.com
- Descriptor: Regional news and information website
- Industry: Media & Publishing
- Start: 2006-01-10
- End: 2006-12-01
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired for brand marketing and print design.
- Testimonials:
- "Matt is the best designer I have ever worked with. He is incredibly creative and his passion for quality shows in all of his work. I heartily recommend him for any project that requires a unique, professional design that meets standards and employs best practices." — Todd Lekan, Director of Technology (2009-02-03) Source
- Record URL: https://www.astuteo.com/data/clients?client=madison-com
Marshall Erdman & Associates
- Descriptor: Healthcare design-build firm
- Industry: Manufacturing & Industrial > Contractors & Trades
- Start: 2006-11-21
- End: 2007-01-28
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to design a collection of printed marketing materials.
- Record URL: https://www.astuteo.com/data/clients?client=marshall-erdman-associates
Matrix Fitness
- Descriptor: Commercial fitness equipment manufacturer
- Industry: Manufacturing & Industrial > Commercial Equipment
- Start: 2007-11-17
- End: 2008-01-14
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Together with Swink, another local design agency, Astuteo was engaged for the interface redesign of Matrix Fitness' newest line of treadmills. The interface went on to win an International Design Excellence Award (IDEA®) for commercial and industrial products by the Industrial Designers Society of America (IDSA).
- Record URL: https://www.astuteo.com/data/clients?client=matrix-fitness
Mays Law Office
- Descriptor: Regional law firm
- Industry: Professional Services
- Start: 2006-08-01
- End: 2007-02-28
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to design and develop two websites – MaysLaw.net and WorkCompWI.com
- Record URL: https://www.astuteo.com/data/clients?client=mays-law-office
Ogden Plumbing
- Descriptor: Plumbing contractor
- Industry: Manufacturing & Industrial > Contractors & Trades
- Start: 2005-11-16
- End: 2005-12-13
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: We were engaged for a logo redesign. Project completed successfully to great acclaim – featured in PRINT, Communication Arts, LogoLounge, and many other online articles.
- Record URL: https://www.astuteo.com/data/clients?client=ogden-plumbing
OnTrack Reading
- Descriptor: Literacy curriculum publisher
- Industry: Media & Publishing
- Start: 2007-02-21
- Status: Active
- Record URL: https://www.astuteo.com/data/clients?client=ontrack-reading
Progressive Majority Wisconsin
- Descriptor: Political Action Committee
- Industry: Nonprofit & Education
- Start: 2006-03-28
- End: 2007-01-02
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to do a series of print materials including a brochure and postcard mailers.
- Testimonials:
- "Matt Everson's creative work is matched only by his business acumen. He spearheaded the design and development of Progressive Majority Wisconsin's web site. His efforts helped establish our organization as a credible, innovative player in state politics. More importantly, his efforts helped our endorsed candidates win. I cannot recommend Astuteo highly enough." — Raj Shukla, Program Manager (2007-06-23) Source
- Record URL: https://www.astuteo.com/data/clients?client=progressive-majority-wisconsin
St. Mary’s Hospital
- Descriptor: Regional hospital and health system
- Industry: Healthcare
- Start: 2006-01-24
- End: 2007-10-01
- Status: Ended (concluded)
- End reason: We Shifted Focus
- Notes: Astuteo transitioned away from print design to focus exclusively on web design and development.
- Record URL: https://www.astuteo.com/data/clients?client=st-marys-hospital
Sunny Industries
- Descriptor: Commercial offset printing company
- Industry: Media & Publishing
- Start: 2006-01-09
- End: 2006-05-23
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to design a brochure and folder.
- Record URL: https://www.astuteo.com/data/clients?client=sunny-industries
University Audio
- Descriptor: Consumer audio equipment retailer
- Industry: Hospitality & Retail
- Start: 2007-04-30
- End: 2007-09-13
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo built a small website for this client.
- Record URL: https://www.astuteo.com/data/clients?client=university-audio
University of Wisconsin-Madison
- Descriptor: University-based economic policy research center
- Industry: Nonprofit & Education
- Start: 2007-02-28
- End: 2007-08-30
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired to redesign the website of the Center on Wisconsin Strategy (COWS), now known as the High Road Strategy Center.
- Record URL: https://www.astuteo.com/data/clients?client=university-of-wisconsin-madison
Wilke Chiropractic
- Descriptor: Chiropractic practice
- Industry: Healthcare
- Start: 2006-10-01
- End: 2007-01-10
- Status: Ended (concluded)
- End reason: Project Completed
- Notes: Astuteo was hired for brand identity design.
- Record URL: https://www.astuteo.com/data/clients?client=wilke-chiropractic